Labels

We used to have little stickers which we wrote a price on, and other little stickers which had our website information on. A great system except that they used to unstick themselves from our pots and restick themselves to whatever we had transported them in, until we wanted to unpeel them and then they would stick like they had superglue on them!

So over the last couple of years I have been playing with changing our label system completely!
Last year the mini labels were ready for action, we took them to the printers and were really pleased with the results...

They looked really great, the image and writing had a smart, slightly shiny appearance, and my favourite bit is the tear off price section (with perforation!) so no more fighting with the stickers that won't unstick when you need them too!

This year I have finally got the normal size labels ready and the first lot are back from the printers. They come printed on an A4 sheet and then the get cut up and folded and then string threaded on them. Inside is a short description about Embar Pottery and space for a description of the item.
On the back is our contact details. The QR code is a link straight to our website and like the mini labels there is a perforated tear off price section.

 

 



 

Its amazing how much time something as basic as labels takes up, and how after using what we thought was a great system (with the stickers) for a while, your ideas change and how you want to present something changes.